"Happy to #EmbraceEquity in support of the amazing women in my network"
_ Bola Abisogun OBE
International Women's Day 2023 campaign theme: #EmbraceEquity
For International Women's Day and beyond, let's all fully #EmbraceEquity.
Equity isn't just a nice-to-have, it's a must-have.
A focus on gender equity needs to be part of every society's DNA.
And it's critical to understand the difference between equity and equality.
The aim of the IWD 2023 #EmbraceEquity campaign theme is to get the world talking about Why equal opportunities aren't enough. People start from different places, so true inclusion and belonging require equitable action.
Credit: International Women's Day [2023]
Personal post by Bola Abisogun OBE, Founder & Chairman – DiverseCity Surveyors [2005-2023]
Second to the business mind of my Mother [Alhaja Sidikatu Abisogun #OBE]; I'm shining a very positive and warm light on Ms NessaA Primus of Primus Consulting Services CIC
Nothing good comes easy; that’s what they say and in many ways its completely true.
2018 was the toughest year of my life but during that year I realised that I had to grow, not in size but in strength, stamina and discipline. That my own opportunities seemed to be fast evaporating, translated into a blessing in disguise – and once I had begun to see the wood for the trees, I never looked back. Part of my assurance was due to my familiarity of the terrain called ‘being in business’. I still empathise with those who are
relatively new to the game and I want to use this opportunity to shine a light on my most recent team member.
Writing this in a personal capacity it warranted as I remember the first time is spoke with NessaA and she asked some very pertinent questions about ‘my why’. I found myself in deep relfection and consideration of the things that I had done and not yet embarked upon. Little did I know, NessaA was embarking on something of a similar exercise and ultimately she too was seeking a new challenge to further define / redefine her comfort zone.
Fast forward a few years and on 25.05.22 [last year] and the deed was done; her role at DWP was no more and NessaA was embarking upon a journey that she had no idea would pan out. Well, her work spoke and continues to speak for itself and I decided to offer some stability in her bid to find herself and her feet.
Since May last year NessaA has been working tirelessly from a position of nothing to promote her well documented track record as an Engagement and Young People Specialist; her sole to become an accredited and trusted provider to the third and private sector.
The #IWD2023 is totally befitting to what I have observed in the period May 2022 to date [March 2023] and whilst I always knew it wash hard for Black men, it is even harder for Black women who happen to have children. Despite the daily grind on the home front and a plethora of rather challenging ‘personal’ curve balls, I have watched this young Queen go from strength to strength.
#EmbraceEquity is totally befitting to this young lady, with whom I have no doubt, will go onto achieve amazing outcomes for herself and society. Called the DTSA Programme; co-curated over a period of fifty-one (51) months – God willing we launch in a few weeks with our delivery partner Mark Williams / Susie Forbes [PA] at the multi-award winning, national UK treasure called TwinnedIt.
Go NessaA, we [at DiverseCity Surveyors] are right beside you.